Video Analytics For Retail Business

Intelligent video content analytics for operational efficiency and enhanced customer experience.

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Optimizing retail intelligence for maximizing customer engagement

The usefulness of reviewing in-store video security footage goes far beyond loss prevention and crime deterrent, as modern businesses are aware. Solutions for video content analytics are increasingly being actively used to develop plans that improve the shopping experience, boost retention, and boost revenue. You may use VideoSplitter.ai to make the most of your video surveillance information to find quantifiable trends and data that will help you better understand consumer behavior and boost your bottom line.

Reduce your loss

Reduce theft, vandalism, and shrinkage while safeguarding clients, staff, and stock. Searching through the metadata, VideoSplitter.ai locates the video on your servers. By using specifics like the color of a shirt or cap, you may quickly uncover the solutions—whether it's a stolen car or a lost child.

Enable shelf analytics

To improve store layout, product placement, visitor paths, and customer experience, understand consumer demographics, product interactions, and dwell times.

Derive operational intelligence

Evaluate the effects of store layouts, optimize new product displays, identify which products consumers interact with most, identify popular shopping routes, and make sure the checkout experience is not negatively impacted by excessively long lines. Quantify and categorize the demographics of their customers.

Realize in-store consumer analysis

Through the use of video surveillance, VideoSplitter.ai transforms the way retail businesses conduct business by gathering and identifying measurable data and trends that can be used to boost sales. Retail establishments may optimize floor planning and A/B test various alternatives by utilizing VideoSplitter.ai to map customer pathways, item interaction, and dwell time at different displays.

Bringing the wow factor to customer experience

The numbers are accurate. Human eyes only ever view less than 1% of surveillance footage. That means that more than 99% of surveillance footage is completely useless. From that video, VideoSplitter.ai collects valuable information that may be measured and then arranges it into the data that supports the operation of your company.

 

Retailers can identify high and low traffic locations by watching heat map videos of consumer routes. They can increase traffic to all products by changing spacing and display arrangements. Retailers can also run A/B tests on various floor plans and display styles to discover which ones produce the best results. The insights provided by VideoSplitter.ai also eliminate speculation from retail planning. Track and measure the items that draw people's attention and that they choose to purchase in order to learn more. To comprehend the whole spectrum of consumer behavior, compare this to actual purchases.

 

Retailers alone lost about $48.9 billion in inventory due to staff theft and shoplifting last year. VideoSplitter.ai assists businesses in identifying staff theft, catching shoplifters, and reducing loss. VideoSplitter.ai helps quickly search weeks of video, focusing on specific locations, to identify suspects when inventory counts reveal missing items from a particular region of the store or warehouse. Regular investigations frequently miss behaviors like this since it takes time to go through weeks of film, especially when you don't know what you are looking for.

Who We Serve

Social Media

Enhance audience experiences, shorten video production cycles, and increase efficiency with video data for social media publishing.

Marketing

Enhance the delivery of promo, trailer, or intro videos. Help organize marketing video footage. Deliver a brand experience with logo monitoring.

Education

Harness video intelligence to create and organize video content for schools, colleges, universities, and online learning platforms.

Healthcare

Enable comprehensive, prompt, and unintrusive security for staff and patients by providing watchful eyes with tirelessly high performance.

Manufacturing

Promote safe and efficient operations at warehouses. Derive intelligence from current manufacturing video surveillance and analytics.

Retail

Leverage video data for business intelligence to understand consumer analytics and visualize trends and in-store traffic patterns.

Transportation

Improve operations and guest experience, prevent security events and improve investigations. Monitor passenger and traffic flow.

Smart & Safe Cities

Deliver safe and sustainable cities by reducing crime, optimizing pedestrian and vehicle traffic flow, monitoring trends, and enabling response.

Law Enforcement

Optimize and speed up video investigations with rapid review and search, while enabling security and ensuring public safety.

See the simplest video management and analytics platform in action.

DigIntu Tech Ltd

Hermanova 61

17000 Prague

Czech Republic

EU VAT-ID CZ05233518

Registered in Commercial Register with the Municipal Court in Prague, section C, folder 260406.

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